Overall, this issue isnt quite up to the level of excitement of other recent chapters, but its still a solid story by a top-notch creative team. It is clearly filler, meant to extend the arc a little more past its natural runtime. Still, Ewing draws you in with his fun take on Dario Agger, and his poignant B story about an average Joe who cant maintain his relevance in an ever-changing world. You could skip this issue and not miss much, but its still some of the best writing in the biz today. Read Full Review

By focusing on a rank-and-file Roxxon guard as well as supervillain CEO Dario Ager, Immortal Hulk #28 shines an illuminating light on two different kinds of anti-Hulk sentiment. Formidable guest art and ambitious character work ensure that this "breather" episode is as unmissable as the rest of the series -- and the surprise villain reveal at the end adds some ongoing plot development to these otherwise-isolated stories. Read Full Review

Overall, IMMORTAL HULK fans will leave this issue feeling like Al Ewing is back on track. The direction is clear. The villain is apparent. And, the Hulks motives are ironed out well. The supernatural, time-traveling, universe threatening, almost Biblical in nature storytelling has been set aside for now and its so refreshing! Read Full Review

That said, in a book with so many important plotlines going on, these kinds of character pieces/breaks in the action arent my favorite. The cover alone, beautiful Alex Ross piece that it was, just screamed pass, for me, but Im glad I picked it up. This one redeems itself by being so dark and well written. Read Full Review

With guest artists like these two, The Immortal Hulk remains one of the most satisfying monthly reads imaginable, taking even disruptions in schedule and transforming them into (generally) well-realized opportunities. Read Full Review

If anyone thought that was it for Roxxon, this issue said otherwise. Immortal Hulk #28 assured us that this is one business man who is not ready to let go of the new opportunities now afforded to him, in spite of current losses. Read Full Review

This issue, like all the rest, is so great. I love it. Everything about it. It's too much to list, so I'll just say, bringing back the Teen Brigade in this context was really cool. Al Ewing is using every bit of Hulk lore he can to craft what is easily one of the best Hulk runs in a long, long time.

God, this book actually keeps getting better and better

The ending alone is amazing! There's no other book like this in the market.

Almost perfect. Everything in this issue is gold.

I liked seeing the guy’s side of things, and also the way Roxxon is twisting things up, and also just everything!

Very good, even with these guest artists. Couldn't see Bruce/his father parallel.

This issue takes the pulse of public/Roxxon reaction to the Hulk's new campaign by following Agger and a low-level security guard through their very different days. It's terrifically clever. The artists pull lots of nuance out of the script, and there's a lot there. The prose is both beautiful and brilliant. It falls short of perfect mainly because the guard's story lacks closure, and the possibility of it being intentionally ambiguous makes it no less frustrating.

" HNH. You get it now ? The humans world already ended. Welcome to planet Hulk. "
- HULK

OK Boomer.

Dario Agger and Roxxon are mindlessly annoying. Ewing does a great job writing about the security guard and his daughter.

A very smart issue written from the perspective of a man we all know and dislike in modern times but found a way to make you think about things and slow down a minute. Well done! I did find alot of the villain to be boring..trying to defeat the hulk financially and all these online server's. It's a great idea it's just executed in a muddy way.

When art is used in service of telling a powerful story, as it is in IMMORTAL HULK #28, then the guest-artists deserve a lot of credit for helping this book avoid coming off the tracks...which it was dangerously close to doing.
However, by going back to the succinct, laser-focused storytelling that is the hallmark of the first 13 issues, the security guard 's story is compelling, and Dario Agger seems like he can do more than just intimidate businessmen and threaten teacups. Personally, I wish The Minotaur segment had been in IH #26 (or #27), but I'm glad it's clear he knows who he's up against.
The IMMORTAL HULK who---even with the wicked smile and the anti-Roxxon agenda---(hopefully) prevented the security guard from making a mistake he would've regretted for the rest of his life. Sitting in his chair, in one piece, with the look of a man who knows that a tragedy was prevented by a being he thought was a Devil. more

Issues like these are hard to review. The storyline goes to a direction I didn't see. But I like it. Art is okay and serves its purpose.

It's a different-kind of big storyline for Hulk now. And I like it.

"and the devil is here for his own"

Al Ewing and The Immortal Hulk never fail to deliver.

I was a little confused at one part with the officer story as to what happened with the cops daughter but besides that I thought this was a nice change of pace and more back to the basics of what makes hulk a good read. Just could have used a little more hulk

A story about how all those people wearing Guy Fawkes masks at protests are really wearing V for Vendetta masked licensed by Warner Bros.

The asinine caricature of a brainwashed right-winger daydreaming about shooting his own daughter was just too much for me, I’m out.